Connect Plausible

With Plausible connected, the Plausible script loads on the checkout and the thank-you page, counts visits and sends custom events to your goals. The purchase goes with the revenue, so Plausible shows how much each source sold.

Before you start, it helps to read how conversion tracking works.

Step 1: create the goals in PlausibleCopy Anchor Link

Plausible only shows a custom event once there is a goal with the same name.

1. In Plausible, open the site settings and the Goals section.
2. Click Add goal, choose Custom event and create a goal for each event in the table below that you want to see: Checkout, Lead, PIX generated and Purchase. The name must match exactly, with the same capitalization and the space.
3. On the Purchase goal, turn on revenue tracking and choose the currency Plausible should add up sales in.
4. Note the site's domain exactly as it is registered in Plausible, such as yourstore.com.

Step 2: connect the account in VipterCopy Anchor Link

1. In the Vipter dashboard, open General›Conversions›Accounts and click Connect account. Choose Plausible.
2. Fill in the numbered fields.

3. Click Connect and verify and then Continue.
4. Check the products where the script should load and click Finish. Turn on Use automatically on new products to include products created later.

Step 3: testCopy Anchor Link

1. Open the checkout of a product linked to the account.
2. In the Plausible dashboard, the visit shows among current visitors, and the Checkout goal records a conversion.
3. In Vipter, the account's Connection tab shows when the first event was received, after someone fills in their details on the checkout.

What Vipter sends to PlausibleCopy Anchor Link

• Each event carries the product property, with the product's name.
• Only the purchase carries a value. In What to send, the Conversion value and the Value currency set the revenue sent. See events and values.
• Plausible doesn't receive Shipping chosen, Payment started, Subscription started, Renewal or Refund / chargeback.

Common problemsCopy Anchor Link

• The visit shows, but the goals don't

  The goal doesn't exist or has another name. Create the Custom event goal with the exact name from the table.

• Revenue doesn't show on the Purchase goal

  Revenue tracking isn't on for the goal, or your Plausible plan doesn't include revenue.

• Two Plausible accounts on the same product, and only one receives

  The checkout loads a single Plausible site per product. Keep one Plausible account on each product.

• Nothing arrives when the buyer declines cookies

  With the consent banner on, the script only loads after the buyer accepts.

What to do nextCopy Anchor Link

• Paste the UTM script on your sales page to keep the visit's source all the way to the checkout.
• See also Connect Fathom.